Best Life
Publication

Project
Men's Health launched their new high end publication Best Life. The objective was to build a digital presence that spoke the quality of the publication and embodied the high-end lifestyle of the market.

Role(s)
Design + Flash + Art Direction + XML + Html

URL
View archived project

Sports Illustrated
Swimwear

Project
Every year Sports Illustrated publish a swimwear edition of their magazine and to accompany this digital presence is created to align with the theme for that year. My job was to establish the art direction for the digital components, online and mobile.

Role(s)
Proposition + Design + Art Direction + Html

URL
View project

Campari
Erotic rose

Project
Campari premium liquor launched a new campaign which required a new web presence to highlight their culture, quality and legacy. A smooth flash, html hybrid was created to do just that with room built into the structure to accommodate new campaigns.

Role(s)
Design + Art direction + Flash

URL
View archived project

Hush
The Happy Nappy

Project
Hush Brands approached me to create a brand identity for their new budget nappy brand. The brand was intended to have mass appeal which is why we chose the universal smile as their brand "icon". The job included logo, packaging and web.

Role(s)
Proposition + Web Design + Html + Creative Direction

URL
View project

craigport
craigport.co.za redesign

Project
Website redesign for craigport.com (global). Interactive and engaging site to enhance craigport's online identity, encouraging users to explore the products and enjoy the brand experience. The outcome was a flash interface which communicated his current projects, product range and vision for the future.

Role(s)
Design + Flash + Html + Art Direction

URL
View archived project

Nissan
X-Trail launch

Project
Create an engaging online presence for the launch of the new X-Trail. The concept centered around the dual purpose of the car which resulted in a manifesto and animated introduction leading into a hybrid interface communicating the cars features in an experience which enforced the concept and expressed the lifestyle.

Role(s)
Proposition + Design + Flash + Html

URL
View archived project

Touchline media
News stand web

Project
Touchline Media required a new website to express their play full spirit and wide range of publications. The result was an illustrated online news stand environment which showcased their magazines, company philosophy and fun loving spirit. Content was introduced through elements of the environment animating to life and to the user.

Role(s)
Design + Flash + Illustration + Html

URL
View project

MHlivng
Own your space

Project
Men's Health Living web design. The concept was to create an interface which spoke the content. All aspects of the interface could be customised to create your own online living space, from background image, colour of the navigation to your favourite sounds. Each area of the website worked as an environment of its own to complement the content in the respective section.

Role(s)
Concept + Design + Art Direction

URL
View archived project

Kick Off
Soccer Babes

Project
Create an online presence that will showcase the Soccer Babe Model profiles and gallery while carrying through an African essence and beauty.

Role(s)
Design + Art Direction

URL
View archived project

The art of the idea
Book launch

Project
With the launch of John Hunts new book (The art of the idea) we where tasked with creating a website that would showcase launch dates, retailers, about John Hunt, feature works on the book from the TBWA\ New York office and complement the book in online tone and style of engagement.

Role(s)
Proposition + Design + Html

URL
View project

Cosmopolitan
South African Launch

Project
Cosmopolitan Magazine launched their online presence and need a portal to speak their publications tone in the digital space.

Role(s)
Proposition + Design +Html

URL
View archived project

Auto Trader
Website redesign

Project
Auto Trader required a redesign of their online presence to better highlighted their service offering and the ability to quickly and easily find the car, bike, truck or boat the user desired.

Role(s)
Design

URL
View archived project

TBWA\ South Africa

Project
TBWA\ South Africa decided to launch their new web presence harnessing popular social media channels to showcase the agency lifestyle, philosophy and portfolio. My job was to design an interface that allowed this content to become the champion and build functionality to complemented.

Role(s)
Proposition + Design + Art Direction

URL
View archived project